Why should you care about CX strategy? 

You are are eager to make your business more customer centric, but where do you start?

You need to convince key people in your organisation that a customer centric vision makes sense?

How can you make the CX magic happen for your business?

Do these statements feel familiar to you? Then you are ready for our customer experience strategy deep-dive. This building block forms the foundation of your customer experience program. 

What can you expect? 

During the CX strategy deep-dive we will co-create:

  • A definition of customer centricity for your organisation 
  • Your brand's customer promise, both clear as realistic
  • Your list of customer experience strengths and pain points 
  • Your CX roadmap with priorised improvement projects
  • The business case to internally sell your CX roadmap to your stakeholders

How will we support you? 

You are keen to stop fire-fighting customer experience problems. Instead you want to start your organisation's transformation with a thought through customer experience strategy. 

ICX lab maximizes the return on your leadership and employees by involving them in every step, from strategic design to detailling an improvement roadmap. 

As every organisation is different we tailor our approach around your specific needs. 

Contact us for a tailored proposal

The only sustainable strategy for growth is to put your customer at the center of everything you do.

- Anonymous - 

“ICX lab inspired me to focus on my best asset: my clients. With that insight I'm truly committed to grow my organisation in a customer-centric way.”

- Sacha Waedemon -
CEO of DIGITAG

“ICX lab's lecture was interesting and entertaining. I'll especially remember the importance of putting your customer at the heart of your sales process.”

- Thomas Hysselinckx -
Founder of Cashplannr

“ICX lab brought the team to the next level, providing clear priorities and guidance. ICX lab managed to align an international and cross-departmental team of stakeholders, which was key in the roll-out of our program. ”

- Karlien Malfroid -
IT director at Mohawk Industries

Let’s keep it simple and get together.

Every success story starts with a good conversation. 
Get in touch and receive more information.

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